Work

Case Management / Enterprise · 2024-25

Citi Security & Information Service

Transforming UX from a rejected function to a strategic program partner

01

Problem Landscape

  • –UX introduced after discovery and planning were completed
  • –Business uncertain about UX value and involvement
  • –18-year-old legacy IBM Case Manager platform
  • –4 business units operating with complex, independent workflows
  • –Strategic uncertainty around platform modernization approach
02

Future-State Vision

  • –Unified case management ecosystem supporting Ethics, Legal, CSIS & Employee Relations
  • –Shared workflow model with flexibility for business-specific needs
  • –Consistent investigation experience across business units
  • –UX embedded in product planning and decision-making
  • –Scalable in-house platform strategy for future growth
03

Strategic Approach

  • –Reverse-engineered product knowledge from 8+ hours of recordings and policy documentation
  • –Created UX foundations: workflows, dependencies, goals, pain points & opportunity areas
  • –Developed current-state and future-state service blueprints
  • –Unified four distinct investigation models into a scalable operating framework
  • –Used vision prototypes to align Business, Product & Engineering on platform direction
  • –Led UX strategy, planning, roadmap discussions, and designer onboarding
04

Business Impact

  • –Transformed UX from a rejected function to a strategic program partner
  • –Earned a leadership role for UX after initial project exclusion
  • –Enabled informed build-vs-buy decision making through UX visioning
  • –Unified 4 business units under a shared case management framework
  • –Accelerated delivery through stronger Design–Engineering collaboration
  • –Built and scaled UX capability by onboarding and mentoring additional designers